The creature type was quite neglected in Magic for many years, until Kaladesh came along and we started seeing cool and powerful Dwarf cards
In some ways, it's not actually an amazing card, since this is a six mana spell that does nothing if you don't have a good board state
It seems a reach to imagine this working in Standard, but Im looking at Mandible Justiciar, Thousand Moons Smithy, and even Dowsing Device
Family ties: Madrigal cards in Ursula's Return offer powerful utility, stacking lore boosts and card control advantages in gameplay
But some players use them in casual formats like Commander or in playgroups that dont mind proxies or Un-set cards
WOTC has previously stated that its Universes Beyond crossovers have brought a huge amount of new players through the door, and just today Hasbro revealed that the recent Final Fantasy set made a whopping $200 million on its first day